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Weirton Medical Center ad earns international recognition

AWARD WINNING — Showing off the Davey Award won by Weirton Medical Center and LEX Multimedia Inc. are, from left, Lisa Conti, WMC executive vice president physician practices; Gabe D’Ortenzio, WMC vice president of human resources; Cristen Nopwaskey, WMC chief information officer; Kelli McCoy, WMC director of communications and owner of LEX Multimedia; John Frankovitch, WMC president and CEO; David Artman, WMC vice president of operations; Carl A. Frankovitch, WMC general counsel; Denise Westwood, WMC chief nursing officer; and Dr. Vardhan Reddy, WMC chief medical officer. (Contributed photo)

WEIRTON — Weirton Medical Center and LEX Multimedia Inc. have been recognized by the Academy of Interactive and Visual Arts for excellence in advertising.

The hospital’s “We Have the Baby Docs,” commercial was honored with a 2019 Davey Award for best creative work from the best small shops, firms and companies worldwide.

LEX Multimedia is owned and operated by Kelli Olexia McCoy, who also serves as director of communications for WMC.

“On behalf of all of us at WMC, we want to congratulate LEX Multimedia on being recognized internationally for its continued great work in showcasing the employees and physicians that make WMC such an exceptional organization,” said John Frankovitch, WMC president and CEO.

The Davey Awards are judged and overseen by the Academy of Interactive and Visual Arts, an organization of more than 700 leading professionals from various disciplines of the visual arts dedicated to embracing progress and the evolving nature of traditional and interactive media.

Current membership represents a who’s who of acclaimed media, advertising, and marketing firms including Conde Nast, Disney, GE, Johns Hopkins Medicine, Microsoft, Tinder, MTV, Sesame Workshops, Yahoo! and many others.

“We are proud to once again showcase the outstanding work that comes from small shops across the globe. The Davey Awards recognize those who utilize flawless execution, groundbreaking technology, and a fresh approach to the thought process to produce top-tier content,” said Derek Howard, executive director of the AIVA.

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